In 2025, the best ad networks for game ads combine high fill rates, advanced targeting, creative formats, and strong monetization capabilities. Here are the top networks game developers and advertisers are using:



7Search PPC: 7Search PPC is emerging as a versatile platform that allows game advertisers to buy traffic affordably, run targeted game ad campaigns, and customize strategies to suit niche gaming audiences.

Unity Ads: Perfect for mobile games, Unity Ads offers seamless integration, high-quality rewarded video ads, and deep analytics. It’s widely used by developers for both monetization and user acquisition.

IronSource: IronSource is known for its robust mediation platform, strong fill rates, and engaging ad formats like rewarded videos and interactive ads. It’s ideal for scaling and optimizing game monetization.

AdMob by Google: AdMob provides global reach, smart segmentation, and real-time bidding. With Google’s backing, it offers advanced analytics, user-level data, and solid revenue opportunities for mobile games.

AppLovin: AppLovin is a powerful platform for both monetization and user acquisition. It offers AI-powered targeting, high eCPMs, and is known for delivering strong performance across iOS and Android games.

Chartboost: Chartboost is especially popular among indie game developers. It features direct deals, interstitials, and playable ads, and supports cross-promotion to help grow your game portfolio.

The best ad network depends on your game’s audience, platform (iOS, Android, or web), and monetization goals. For top-tier performance in 2025, combining multiple ad networks through mediation (like IronSource or AdMob mediation) is a smart way to maximize revenue and player engagement.