Have you ever wondered why some emails are ignored even if they are well written? Perhaps the problem is accessibility. Imagine reading an email where the text is so faint that you have to squint, or the font is so fancy that it's impossible to read. Now imagine having poor eyesight and having to deal with that all the time. Accessibility isn't a “nice little thing”, it's essential. If people can't engage with your emails, they won't. Want to make sure your emails are actually readable? Check out this guide: https://flowium.com/blog/email-accessibility/. It will change the way you think about email design.